Building ecosystems at the intersection of design, lifestyle, travel, and technology.
Projects
Our Landscape
Earth Residency is a holistic creative studio building ecosystems at the intersection of design, lifestyle, travel, and technology.
Our expertise lies in branding, AI-driven 360° marketing, and experiential design. Through a seamless blend of creative and strategic services, we craft dynamic landscapes that foster genuine connection and lasting impact at every touchpoint.
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We offer a full range of creative services to bring your vision to life, including:
Content Creation: Developing high-quality content that resonates with your audience across platforms.
Graphic Design: Crafting visually compelling designs to elevate your brand’s look and feel.
Creative Direction: Shaping cohesive and impactful visual concepts that align with your brand identity.
Creative Production: Managing the production process from concept through execution for a seamless experience.
Project Management: Coordinating every detail to ensure projects are delivered on time and on brand.
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Our 360° marketing strategies are designed to boost your brand’s visibility and engagement through long-term roadmaps and strategic launch plans. This can include:
Social Media Marketing: Crafting engaging content and campaigns across platforms to grow and activate your audience.
Influencer Marketing: Building partnerships with influencers to expand reach and establish brand credibility.
Content Marketing: Developing consistent, valuable content that informs, engages, and drives brand loyalty.
SEO & SEM: Optimizing content and paid ads to improve search visibility and attract targeted traffic.
Email Marketing: Creating personalized email campaigns to nurture relationships and drive conversions.
Brand Partnerships: Collaborating with aligned brands to enhance reach and create mutually beneficial campaigns.
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We help craft compelling brand identities that resonate with your audience, including:
Brand Identity Creation: Designing a unique and memorable visual identity that sets you apart.
Brand Voice Development: Creating a distinctive tone and personality that reflects your values and speaks to your audience.
Positioning & Messaging: Establishing clear, impactful messaging that defines your brand’s place in the market.
Brand Guidelines: Developing cohesive guidelines to ensure consistent representation across all platforms.
Rebranding: Refreshing or transforming your brand to stay relevant and resonate with evolving audiences.
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Our design services range from digital to experiential, including:
Spatial Design: Creating inviting, functional spaces that embody your brand, from homes to event spaces.
Interior Design: Crafting immersive environments that enhance ambiance and align with your vision.
Digital Design: Building innovative digital spaces that engage users and bring your brand to life online.
Web Design: Designing user-centered websites that are both visually appealing and highly functional.
Environmental Branding: Incorporating brand elements into physical spaces for cohesive, memorable experiences.
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We focus on enhancing consumer experiences to build loyalty and satisfaction, including:
Customer Journey Mapping: Analyzing and optimizing the entire customer journey to ensure seamless interactions.
UX/UI Design: Creating intuitive and engaging user experiences that meet the needs of your audience.
Customer Service Strategies: Developing effective service frameworks that foster positive customer interactions and build trust.
Consumer Feedback Analysis: Gathering and interpreting customer insights to drive continuous improvement.
Experience Design: Crafting memorable interactions that resonate with your audience and strengthen brand loyalty.
Hi, I’m glad you’re here.
My name is Zabel Castillo, founder of Earth Residency. With over 8 years of experience as a holistic creative and entrepreneur, I specialize in creative direction, 360° marketing, branding, design, and consumer experience.
I’ve worked with both in-house brands and agencies, collaborating with cross-functional teams to bring ideas to life and deliver impactful campaigns in the DTC and CPG sectors. From crafting compelling brand identities to enhancing customer experiences, my approach ensures that every project embodies design, strategy, and meaningful engagement.
Inquire below.